http://www.gpsreview.net/google-gps-advertising/ GPS Reviews for Garmin, Magellan, TomTom, and other GPS Systems Sat, 21 Nov 2009 02:27:52 -0500 http://wordpress.org/?v=2.8.6 hourly 1 http://www.gpsreview.net/google-gps-advertising/#comment-63715 Allison Dugan Fri, 29 May 2009 22:01:32 +0000 http://www.gpsreview.net/google-gps-advertising/#comment-63715 in print display advertising, how can I describe the proper address for GPS (not coordinates) Shenandoah Caverns does not always come up in a GPS search. The two "towns" share the same zip code but Quicksburg post office overrides. I don't want to list Quicksburg as our address in our ads,i give direction: "Just 2 miles off I-81 at Exit 269 (GPS: Quicksburg VA 22847) Is that how it is done? in print display advertising, how can I describe the proper address for GPS (not coordinates) Shenandoah Caverns does not always come up in a GPS search. The two “towns” share the same zip code but Quicksburg post office overrides. I don’t want to list Quicksburg as our address in our ads,i give direction:
“Just 2 miles off I-81 at Exit 269
(GPS: Quicksburg VA 22847)
Is that how it is done?

]]> http://www.gpsreview.net/google-gps-advertising/#comment-5020 Recent Garmin Patents GPS Review Thu, 27 Jul 2006 00:23:23 +0000 http://www.gpsreview.net/google-gps-advertising/#comment-5020 [...] This sounds a lot like what Google appears to have up their sleeve regarding Google location based advertising using GPS. Simply put an advertiser could choose to have an advertisement displayed on GPS receivers as vehicles drive by. (Or just before they drive by to give them time to decide to re-route to the advertiser’s location. A location classifier generates location information based on textual strings in input text. The location information defines potential geographical relevance of the input text. In determining the location information, the location classifier may receive at least one geo-relevance profile associated with at least one string in the input text, obtain a combined geo-relevance profile for the document from the at least one geo-relevance profile, and determine geographical relevance of the input text based on the combined geo-relevance profile. [...] [...] This sounds a lot like what Google appears to have up their sleeve regarding Google location based advertising using GPS. Simply put an advertiser could choose to have an advertisement displayed on GPS receivers as vehicles drive by. (Or just before they drive by to give them time to decide to re-route to the advertiser’s location. A location classifier generates location information based on textual strings in input text. The location information defines potential geographical relevance of the input text. In determining the location information, the location classifier may receive at least one geo-relevance profile associated with at least one string in the input text, obtain a combined geo-relevance profile for the document from the at least one geo-relevance profile, and determine geographical relevance of the input text based on the combined geo-relevance profile. [...]

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